How to Write Potently for Your Content Marketing
The needs of most researchers are still the same as they always were. Someone going to Google search is looking for answers to a variety…
Category: Content Marketing
Content Flow – Writing that Impacts the Reader’s Research
In everyday life, the concept of flow-state is baked into a set of rules. Many things help people achieve flow, but for our purposes here…
Content and SEO Basics to Pay Close Attention to in 2020
Search engine optimization is a long game, not a short one. There are things you can do in the short term, but in the end,…
Internet Marketing in the Age of Covid-19
Things are going to be different now. Although the pandemic is changing what people search for, how they work, where they work, and the world…
Webinars and Videos What’s the Difference? (3rd in a Series)
In this, our third installment in our series on different types of content, we want to discuss the similarities and differences between webinars and videos.…
5 Steps to Creating Your Own Digital Swipe File
What is a “swipe file” and why do you need one for your content writing? According to definition, a swipe file is a collection of…
Headlines: The Most Important Part Of Your Content
What do you suppose is the most important part of your written website content? Is it the layout? Font selection and size? Paragraphing? Use of…
Hiring a Writer: Niche Expertise or Writing Expertise?
Let’s just face it, if you are reading this blog post, you may not be using a professional writing outsourcer firm (like Articlez.com), but dealing…
Getting The Best Content You Can: Pitfalls, Problems and Obstacles
Companies today, like never before, have embraced the concept (and mission) of using carefully-crafted content to further their business objectives. Why? Because being recognized as…
The 2 Fundamental Marketing Approaches All Web-Based Businesses Must Have In Place
You know, formulating SEO and marketing strategies for web-based businesses can seem like a daunting task, and there are lots of “gurus” out there who…